Pizzeria Mails Customers Coupon With Naked Man In Cappuccino

Posted February 7, 2022 by with 11 comments


A Sellersville pizzeria is apologizing after a magazine advertisement unintentionally included an image of a naked man in the latte art of a cup of cappuccino. Chiaro’s Pizza & Restaurant, a Bucks County business for 35 years, recently paid for the ad to be designed and published in the February issue of a local magazine mailed out monthly to residents in Upper Perkiomen Valley.

The restaurant, a longtime advertiser in the magazine, bought a full-page ad and sent the publication photos it wanted to appear in its promotion. Chiaro’s management and the staff at Community Connection Monthly, the publication that printed advertisement, failed to recognize that the design in the cappuccino foam in one image depicted a man without any clothing.

It was only a matter of time before someone who got a Chiaro’s menu caught this and brought it to the attention of the the magazine and the pizzeria.

“We mailed the magazine out and when it hit homes on February 1, someone flipping through the magazine caught the image and immediately alerted Chiaro’s and myself,” Donna Olsen, Community Connection’s president, told PhillyVoice on Friday afternoon.

Apparently neither the pizza place nor the local media outlet that published this story is aware of the fact that the naked man in the cappuccino is the infamous internet meme “Wood siting on a bed,” which is an image of a Pantheon Bear model named “Wood”:

Whoever the pizzeria hired to design the ad is probably never going to work in advertising again, but I’d say their pornographic pizza stunt was worth it. (Side note: Why the fuck is a pizzeria putting out ads with coffee? Hello? Pizza?)

Of course, the pizzeria is losing its mind, and in their apology to customers, they call the nude image a “devastating situation.” Please, get a grip.

“We deeply apologize for letting this slip by. None of our proof readers, The Community Connection proof readers, or the actual printer proofers caught the mistake before it was printed and circulated,” Chiaro’s ownership wrote. “We are working on making sure this does not happen again. We at Chiaro’s pride ourselves on being a family oriented pizzeria and restaurant. This is a devastating situation for all of us involved as we are sure it has been for all of you. Please accept our sincerest apologies.”